Israeli chain, New Lineo Cinemas (NLC), has been operating in Portugal since 1996 and is now one of the country’s leading cinema chains. NLC is currently digitalising its screens across Portugal with projectors from Christie’s CP2000 series.

Already holding 39 screens in Portugal, accounting for 10% of market share, NLC is planning to open 20 additional screens in 2010. The new equipment is being supplied and installed by Edecine, a Portuguese company with over 25 years experience in cinema screening solutions under its belt.

“We have been working with Christie for many years, distributing its 35mm movie solutions,” explains José M. Charneca, Director of Edecine. “When the digital revolution came along, Christie was at the forefront, so our decision to collaborate with the brand was pretty logical” he adds. “Besides, New Lineo Cinemas had also been working with Christie so they knew the brand well. Even so, we also encouraged them to install the projectors from the CP2000 series, the most widely renowned digital projectors internationally. We firmly believe that Christie produces the world’s best projectors.”