CYPRESS, Calif. - (December 19, 2017) - Obscura Digital, a valued business partner of Christie®, took home the award for “Best Use of Technology at a Festival” at the first annual XLIVE x Everfest Festival Awards for its immersive dome production at the 2017 Coachella Valley Music and Arts Festival. Presented on December 12 at XLIVE, the awards honor innovators in the festival space, celebrate festival producers and their peers, and reward incredible accomplishments.
The award-winning installation, called The Antarctic Dome, was custom built for the Coachella festival, and at 120-feet provided a projection surface larger than most theatres. A nine-minute audiovisual program titled Chrysalis was projected onto the dome in full 360-degrees for packed audiences of 500-plus persons throughout the two festival weekends. Obscura used 15 Christie Boxer 2K30 projectors to fill the dome with bright, crisp visuals that immersed the audience in a metamorphic journey through time, space and consciousness.
“We chose Christie Boxer 2K30 projectors for The Antarctic Dome because we needed projectors that could deliver the lumens, while being dependable enough to run in an incredibly demanding physical environment (arid, dusty, hot, cold, windy) 17 hours a day for four days straight, two weekends in a row without fail, since audiences of 500 would be continually cycled through every 15 minutes,” said Matty Dowlen, Obscura Digital’s chief of production.
The technical effort included the usual architectural projection mapping challenges, but made more challenging by doing so on 360-degrees of the largest geodesic projection dome in the world. The continual temperature changes and high desert winds created a less than ideal setting for the installation; and while “the Christie Boxers took some serious abuse in these conditions — the air filters were literally caked with dust by the end — they performed incredibly well,” says Dowlen.
Obscura’s media team used a combination of CGI, fractal geometry and practical effects videography to create Chrysalis. Combined with custom audio and Christie projectors, Obscura delivered an experience that left the Coachella audience feeling as though they were traveling through space-time, impressing the judges and meriting the Best Use award.
“Obscura has created a deeply-immersive trip through space, time and consciousness —and it was widely touted as the best art installation Coachella has ever had. Winning the XLive award for "Best Use of Technology at a Festival" speaks volumes to the caliber of this installation,” says Kathryn Cress, vice president, global & corporate marketing, Christie.
More information on the installation can be obtained at Obscura’s blog and newsroom.
Obscura Digital, founded in 2000, is a San Francisco-based creative studio that combines next-level technology with awe-inspiring artistry to transform spaces into experiences, locations into destinations, and moments into memories. Obscura works with visionary, global change-making clients to create one-of-a-kind immersive multimedia experiences that reinvent physical space and inspire audiences. They provide both cutting edge technological development and content creation to develop light- and video-based augmented architectural integrations, large-scale projection mapping, and interactive media interfaces.
Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly-owned subsidiary of Ushio Inc., Japan (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors, complete system displays, and cinema audio solutions; Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images, accompanied by awe-inspiring sound. Visit www.christiedigital.com.
“Christie” is a trademark of Christie Digital Systems USA, Inc., registered in the United States of America and certain other countries.