Atlanta, GA - (August 16, 2017) - Allure, A Christie® Company (Allure), the market leader in activating brands, environments, and experiences digitally, will showcase its Data-Driven Digital Design™ including AutoFocus™ an, advanced content automation platform for digital signage to attendees of the South's largest regional theatre trade show - ShowSouth, August 22nd - 23rd 2017 in Braselton, GA.
Initially introduced in the U.S. at CinemaCon in February 2017 and at CineEurope in June 2017, Allure is set to showcase its exclusive software platform "Autofocus" at ShowSouth. AutoFocus™ enables cinema exhibitors, retail enterprises and other foodservice operators of any form to drive consumer behavior and increased revenue by automatically adapting and changing digital content and messaging in real-time. This can be quickly and easily done in response to any number of business-related factors or conditions such as; point-of-sale data, inventory levels, ticket sales, guest demographics, weather feeds, and more. Added to turnkey end-to-end hardware, software and service availability, Allure’s digital signage solutions and integration expertise enable cinema operators world-wide to simultaneously identify revenue opportunities, drive consumer behavior in those directions and improve guest experience.
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