NEW YORK - (October 17, 2017) - The Christie® Experiential Network (CEN), leaders in creating immersive and engaging experiential Digital Out-of-Home (DOOH) solutions, is proud to announce a partnership with Times Square Strategies and MVP Interactive.
CEN, the world’s first experiential media network in movie theaters, has tapped Times Square Strategies and MVP Interactive to fuel its game-changing and highly engaging mix of branded, interactive content and mobile-based interactions. The network connects theater owners, brands, agencies, advertisers, and consumers with its unique digital in-lobby environments. In achieving this, the network provides 100 percent coverage of the movie-going audience; delivering multiple exposures and higher dwell times during their visit to the theater.
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