Rio de Janeiro, Brazil (September 16, 2016) – Christie’s 3DLP® projectors were behind the spectacular projection mappings that took place each evening in August on the façade of the Belmond Copacabana Palace luxury hotel, located on Copacabana Beach in Rio de Janeiro, Brazil. With the technical production of On Projeções, in cooperation with All Business, the beautiful visual reproduced butterflies whose wings bore the flags of different countries, representing the different nations gathering in Rio, to celebrate cultural diversity.
The hotel is widely considered as South America's premier hotel, and has received the rich and famous for over 90 years. Andrea Natal, the hotel’s General Manager, explained she wanted to engage with guests and the local community, welcoming them to Rio in August 2016 when more than a million people visited the city. “Belmond Copacabana Palace is an important visual landmark, so we wanted to do something special with the façade that would create a wonderful, lasting impression.”
Read the full press release