Announcement

Fresh

Something old, something new, and everything Fresh
Posted 10/12/2011

MicroTiles Digital Signage Displays 

Fresh chose Christie MicroTiles for its digital signage solution for its flagship store in New York City’s Union Square, and for future renovations globally.

Two innovative Christie® MicroTiles® displays complement the store’s groundbreaking retail space. Seamlessly integrating the cutting-edge technology with authentic, old world fixtures, the store’s four innovative sensory destinations are surrounded by ecoconscious materials and energy-efficient LED lighting.

“We wanted to animate and revitalize Fresh’s brand and core values to reflect an appreciation for tradition, storytelling, and innovation. We really love how Christie MicroTiles blend in perfectly with the architecture of the store and our products.

Fresh founders Lev Glazman and Alina Roytberg

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