Press Release

Christie Demonstrates 4K Digital Cinema Solution at Cinema India 2011

Cinema India/MUMBAI – (June 24, 2011) –  Christie®, a global leader in digital cinema projection, is pleased to announce that it will bring the latest solutions in 4K digital cinema projection technology to the Cinema India Expo 2011.

“Advances in digital cinema projection have transformed the delivery and distribution of cinema content all over the world. In India, the switch from film to digital cinema projectors, a trend which has been occurring fairly rapidly in the last few years and is set to continue, will open up a market worth approximately US$200 million. Given our strong foothold in the India cinema industry, Christie is looking forward to partake in this transition and assist the local film industry to deploy the latest in cinema projection technology,” commented Rajesh Patkar, deputy general manager of Christie India.

The Christie CP4230, the world’s first superior 4K DLP® digital cinema projector, will be shown at Cinema India 2011 to a discerning audience from the cinema, content programming and distribution, networking, and broadcasting industries.

“As the leading manufacturer of projection solutions for cinemas and post-production facilities around the world, Christie is proud to bring the new Christie 4K DLP® Solaria™ Series to India. With over 80 years in the cinema industry, Christie’s understanding of the cinema business is our advantage as well as our commitment to all our customers,” said Patkar.

“Bollywood’s influence is growing globally and this has greatly accelerated the digitalization process in the India cinema industry. Christie is working closely with Scrabble Entertainment, India’s leading 4K deployment player, to champion this process and provide India’s huge following of Bollywood and Hollywood films with the best screen quality in 3D and as well as unforgettable cinema-going experiences in 4D,” said Lin Yu, vice president, Christie Asia Pacific.

About Christie

Christie Digital Systems USA, Inc. is a global visual technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors and complete system displays, Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images. Visit www.christiedigital.com for more information.

Christie® is a registered trademark of Christie Digital Systems USA, Inc.
Christie Solaria™ is a registered trademark of Christie Digital Systems USA, Inc.
DLP® is a registered trademark of Texas Instruments