Press release

Christie Renews Partnership with Cannes Festival for Further Three Years

Christie to Provide Entire Digital Projection Platform

PARIS  – (April 23, 2012) – Christie®, world leader in digital projection solutions for the film industry, today announced the renewal of its partnership with the organizing body of the Cannes International Film Festival for another three years.

Christie has been one of the event’s technical partners since 2006, and will be providing all the digital projection equipment for the Cannes Festival in its 65th year from May 16 to May 27, 2012.

As technical partner, Christie provides 2K and 4K DLP Cinema® projectors for screening the works to be shown at the Festival in some 20 digital auditoriums.

Each year, the main projection rooms in the Cannes Palais des Festivals are equipped with projectors from the Christie Solaria™ range meeting DCI recommended standards (Digital Cinema Initiatives). The Christie Solaria range is a future-proofed one, and perfectly suited to 4K digital cinema and High Frame Rate projections brought in by the directors James Cameron and Peter Jackson. What’s more, Christie’s Brilliant3D™ technology gives the brightest 3D experience of any in the market, with a power rating of up to 34,000 lumens.

Since they first came on the market in 2010, Christie Solaria projectors have been central to the development of digital cinema in France and elsewhere, winning enthusiastic acceptance from independent operators as well as multiplexes. Today, Christie equipment is to be found in more than half of all digital projection rooms – over 28,000 projectors in use.

“The Cannes CST, the body responsible for projection’s technical aspects at the Cannes Festival, is delighted to be working with Christie. The partnership between Christie and the Festival helps us guarantee an outstanding quality of projection,” said Pierre William Glenn, chairman of the CST (Supervisory Technical Committee for Sound and Image).

Pascal Gervais, Manager of Christie France, commented, “This renewed three-year Technical Partnership with the Cannes Festival confirms Christie’s high reputation in the film industry and – because of the demanding qualification process deployed by the CST – proves our commitment to offering nothing but the best in terms of image for one of film’s most prestigious events.”

Christie’s Commitment to HFR
The two main goals of Christie’s HFR activities are to help the industry develop the best HFR content and the best delivery system for HFR content. The first goal involves assisting leading-edge filmmakers and post-production companies in perfecting HFR movie creation, so the industry has the most engaging, entertaining content possible. The second goal is to assist exhibitors in showing these 3D HFR movies in all their glory. To these ends, Christie is helping create the standards for 3D HFR movies through formal and informal technology-development alliances with major producers and directors, post production facilities, studios and technology partners. On the exhibitor’s front, Christie provides one stop shopping for all the hardware, software and services that enable exhibitors to deliver a filmmaker's vision in stunning 3D HFR quality.  For more information visit http://www.higherframerates.com.

About Christie
Christie Digital Systems Canada, Inc. is a global visual technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors and complete system displays, Christie is recognised as one of the most innovative visual technology companies in the world.  From retail displays to Hollywood, mission critical command centres to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images.  Visit www.christiedigital.com.

Christie® is a registered trademark of Christie Digital Systems Canada Inc.
Christie Brilliant3D™ is a registered trademark of Christie Digital Systems Canada Inc.
DLP® and DLP Cinema® are registered trademarks of Texas Instruments, Inc.