CYPRESS, Calif. – (April 3, 2014) – Christie®, the dominant brand in the global digital cinema projection market, is pleased to announce its participation at the Fourth Regional Convention of the Film Industry in Latin America, VISTA, which will be held April 7 – 9, 2014 in Puerto Madero, Buenos Aires, Argentina.
Organized by Ultracine and with Christie as a principal sponsor, VISTA is the key annual meeting point for distributors, exhibitors, government agencies, manufacturers and service companies in the film business in Latin America.
As in previous years, VISTA will have its trade show, showcasing products and services alongside screenings of productions to be premiered during the 2014-2015 season, as well as trend presentations and engaging panel discussions about the audiovisual sector.
Christie will sponsor the opening party of VISTA, and providing informational videos about the firm for visitors to see in all the venues of the fair and prior to convention presentations. Bruno Tavares, general manager of Christie Digital Systems South America Ltda., will also make a presentation on Christie and its products on Wednesday, April 9 at 3:30 p.m. in a Cinemark theater.
“VISTA is a three-day show with the most important representatives of the film industry, both local and regional, attending,” said Bruno Tavares. “We at Christie are delighted to participate in this convention and it will be an excellent opportunity for us to strengthen our commercial ties with exhibitors from across Latin America,” says Tavares.
The venues of the convention will be the Hotel Madero Buenos Aires, which will host the trade show, various Cinemark Puerto Madero theaters where the screenings and presentations will take place, and UCA Puerto Madero auditorium, which hosts the panels and lectures.
In March 2013, Christie opened its first office and showroom in South America, which is located in São Paulo, Brazil, and provides in-region customer service and support, most notably in the digital cinema market, where Christie already has an established and growing customer base. Recently, digital cinema projectors from Christie have been deployed in Hoyts Chile, Kinoplex Brazil and Supercines El Rosado Ecuador, among other cinema chains in South America.
Christie Digital Systems USA Inc. is a global visual technologies company and wholly-owned subsidiary of Ushio Inc. Japan (JP: 6925). Systematically defining standards as a pioneer in the market launching of some of the most advanced projectors, of the most complete display systems in the world and acoustic theatre solutions, Christie is recognized as one of the most innovative visual technology companies on the planet. From displays for businesses and Hollywood and from command centres for critical missions to classrooms or training simulators, thanks to their surprising and dynamic images accompanied by impressive acoustics, Christie’s projectors and visualization solutions attract the attention of the public worldwide. Visit www.christiedigital.com.
“Christie” is a trademark of Christie Digital Systems USA, Inc., registered in the United States of America and certain other countries.