Press Release

Seoul Broadcasting Station selects Christie MicroTiles for on-set Election coverage

South Korean National Election Results Presented on 123 MicroTiles

SEOUL, KOREA – June 3, 2010 – Christie®, the global leader in visual solutions for business, entertainment and industry, is delighted to announce that Christie® MicroTiles™, a breakthrough in digital display technology, has been selected by the Seoul Broadcasting Station to present the results of the quadrennial, national elections in a live 24-hour broadcast on June 2nd. The minute-by-minute election results were displayed on a large, digital canvas of 123 Christie MicroTiles and featured live, dynamic and graphics-based updates of ballot tallies and information on each of the candidates.

"This is a high profile showcase that demonstrates the brilliant image quality of the MicroTiles", said Henry Khang, General Manager, Christie Korea. “Broadcast sets love Christie MicroTiles – they are extremely camera-friendly and have virtually limitless possibilities in how they are configured for space-constrained sets.”

Since the launch of MicroTiles in November 2009, the product has been chosen for significant and high profile installations including the Expo 2010 Shanghai, The Colbert Report nightly broadcast in the United States, the NASCAR Hall of Fame, and in public venues, educational facilities, museums, command centers and retail environments. This latest installation in broadcast is a further testament to the trust that customers around the world place in the technology's high quality and reliability.

Christie MicroTiles are modular digital display tiles that can be stacked and clustered like building blocks to create a practically seamless visual canvas of any shape or scale. Each tile has a screen size of 16 inches (408mm) wide x 12 inches (306mm) high, and a shallow depth of only 10 inches (260mm) with just a minimum clearance for rear ventilation of 2 inches (50mm). Christie engineers designed the MicroTiles to be fully and easily serviced from the front. With just a 1mm gap between the tiles, there is a near absence of seams on display walls.

Due to their compact form factor, MicroTiles provide the flexibility necessary to fit within the physical limits of any display space and eliminates the compromises needed with competing technologies. Customers are free to stack the tiles in any way desired and later re-arrange them for an entirely new design. “The whole concept of the MicroTiles being versatile stacking blocks have allowed us to customize a trendy media wall to match the asthetic design of our broadcasting studio for the election”, added S N Park, designer, Seoul Broadcasting Station. 

"What further sets the MicroTiles apart is the impact of its high resolution visual quality", complimented H.S. Woo, President, IMTEC, a preferred partner for Christie in Korea. Christie MicroTiles offer spectacular, crisp visuals at any distance and offers the best color saturation on the market. With 115% NTSC and PAL color gamut, displays can be adjusted to whatever color temperature required. It also offers the best color matched graphics and video without any pixelation and the widest possible viewing angles.

The groundbreaking LED- and DLP®-based system is capable of long and reliable use, without lamps or other consumable parts to replace. The LED light engine, a key component of MicroTiles, is rated at 65,000 hours to half brightness usage, or nearly 7.5 years of continuous operation. In addition, it uses less electricity, dramatically reducing operating costs.

About Christie®

Christie, is a global visual technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors and complete system displays, Christie is recognized as one of the most innovative visual technology companies in the world.  From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images. 

Christie® is a registered trademark of Christie Digital Systems USA, Inc.
DLP® is a registered trademark of Texas Instruments, Inc.