Press Release

Christie Celebrates 11th Year As Exclusive Digital Cinema Projection Sponsor Of The Manhattan Short Film Festival

CYPRESS, CA – (September 25, 2008) – Christie, a global leader in visual solutions for entertainment, business and industry, returns for the 11th straight year as the exclusive digital projection sponsor of the Annual Manhattan Short Film Festival (MSFF), which runs September 21-28, 2008.  As the founding sponsor of the international festival, Christie will provide the powerful Christie Roadster HD18K 3-chip DLP® projector, which will screen the 12 festival finalists in MSFF’s new location on Spring Street in New York City.

According to festival director and founder, Nick Mason, the festival continues to grow in popularity every year, with audiences exceeding expectations worldwide.  This year, there were 429 entries from 42 countries, from which twelve finalists were chosen  The finalists will be screened September 21 through 28 in theaters located across four continents, and cities that range from Saint Petersburg in Russia to St. Kilda in Melbourne, Australia.  An estimated global audience of more than 100,000 will determine the winners by voting for their favorites.  The winners will be announced after the final screening in New York on Sunday, September 28.

“The Manhattan Short Film Festival unites audiences of every culture and nationality through the most creative short films in the world,” said Mason.  “Christie has played an integral role in our phenomenal growth.  They are among the pioneers in the industry that anticipated the impact of digital technology and supported innovative venues like MSFF, where the new generation of filmmakers is making their mark.”

Reflecting on the caliber of entries in the festival, Mason noted that three of last year’s finalists went on to screen at the Sundance Film Festival, in which one won; another was later nominated for an award by the British Academy of Film and Television Arts (BAFTA); and the third went on to receive an Oscar nomination.

“The Manhattan Short Film Festival was the first of its kind to fully embrace digital technology and reach out directly to theaters around the world that were going digital,” observed Kathryn Cress, vice president, global and corporate marketing, Christie.  “As a global leader in digital cinema, Christie is committed to inspiring filmmakers everywhere, helping to expand the community of artists in new and exciting ways.”

For more information on the Manhattan Short Film Festival, including interviews with the 12 finalists, log on to www.ManhattanShort.com.  
 
About Christie

Christie Digital Systems Canada, Inc., a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925), is a leader in visual solutions for world-class organizations, offering diverse applications for business, entertainment, and industry. A leading innovator in film projection since 1929 and a pioneer in digital projection systems since 1979, Christie has established a global reputation as a total service provider and the world's single source manufacturer of a variety of display technologies and solutions.  With the acquisition of Vista Controls Systems, Corp., Christie offers the most complete and advanced solutions for cinema, live venues, control rooms, business presentations, training facilities, 3D and Virtual Reality, simulation and education as well as industrial and government environments.  For more information, visit www.christiedigital.com.

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