Shanghai Film Group selects Christie for second phase Digital Cinema roll-out
Shanghai-based United Circuit, a subsidiary of the
Shanghai Film Group (SFG) Corporation, purchased 100
Christie Solaria™ Series DLP Cinema® projectors for its second phase deployment. The Solaria Series projectors were installed in the circuit’s theaters in China last year. The success of SFG’s first phase installment of Christie projectors re-enforced its decision to continue exclusively with Christie.
After a comprehensive industry analysis, United Circuit selected the Christie Solaria Series projectors to kick-start its digitalization plan. Over the past year, Christie projectors performed superbly and delivered excellent picture quality, while maintaining a low cost of operation. These factors prompted SFG to continue with Christie as their preferred choice.