
China Film Group's Sparkle program shines bright with Ignite at ICIF Fair
Christie participated in the 20th China (Shenzhen) International Cultural Industries Fair (ICIF) in May 2024, in support of China Film Equipment Co., Ltd (CFEC)'s Sparkle program,aimed to inspire tertiary students to pursue careers in the cinema and filmmaking industry. The event hosted around 500 students from various universities in southern China.
Led by Harry Zhang, product manager for China Cinema, Christie, the training sessions covered the history, development, current trends and technology of cinema projection and provided an overview of Christie's RGB pure laser projectors that was used to screen movie trailers during the sessions. Our involvement for the first time as technology trainer underscores our commitment to nurturing talent and fostering innovation in cinema projection.