We’re back from ISE 2025 and sharing our top five takeaways from the show

ISE 2025 has wrapped, and it did not disappoint. From more than 1600 exhibitors to inspiring and informative panel discussions, it was a whirlwind of activity. We had a chance to walk the convention center floor and check out some of the latest innovations in AV.  

An interactive and immersive room at ISE 2025

Here are our five key takeaways from ISE.  

Projection isn’t dead 

We acknowledge that this is a little on the nose coming from a projection manufacturer, but if we had a euro for every time someone has asked us if LED has completely replaced projection… 

Projection was very much alive and well across the show floor. We launched the Sapphire 4K40-RGBH - the world’s first high-brightness hybrid RGB laser projector. The Sapphire 4K40-RGBH combines RGB pure laser illumination with a dual laser phosphor system to deliver vibrant DCI-P3 color. It is engineered for any 2D application and all active and passive 3D formats. Sapphire is compatible with any screen type, from standard gain screens and rear-screen projection in 2D and 3D to silver screen 3D.  

Additionally, projection was shown in displays that demonstrated how it can be used to create exceptional experiences, including projection mapping.  

Projection mapping is solely the purview of projection – it can’t be achieved with LED technology – and can be used to create dynamic, eye-catching displays. At ISE, we saw this used to great effect, including by artist Quayola on the Casa Batlló’s façade. On the Christie stand, we projection mapped a temple-inspired 3D sculpture – with over 800,000 facets! – using two Griffyn^® 4K50-RGB pure laser projectors.  

Market and application-inspired displays 

Market and application-inspired displays continued to trend across the show floor at this year’s ISE. We are long past the days of displaying a few boxes or a simple rectangular screen on trade show stands. Now, the focus is on showing how users can integrate AV technology into their applications. We saw examples of LCD and transparent LED shown in retail and food and beverage applications. 

On the Christie stand, we paired our new Jazz Series 1DLP laser projectors with Widget Designer to create a dynamic and interactive museum-inspired display, with custom content from Him & Her, and design by Faber.  

Video walls 

As with previous shows, LED video walls continued to dominate booths across the show floor – from flat and curved to absolutely massive, there was a video wall for every application and budget.  

Attendees to our booth saw a slightly different take, with our multi-pixel pitch MicroTiles^® LED display that showcased four different pixel pitches, from 0.75mm to 1.5mm, in a single display. We also showcased our award-winning Core Series III LED video wall, which is designed to deliver impressive performance, energy efficiency, and value.  

Ease of installation and operation is at the heart of Core Series III, with an innovative, lightweight design—30% lighter than its predecessor—that allows for easy handling. It delivers the impressive visual performance expected from advanced LED technology while boasting up to 40% increased energy efficiency over Core Series II.  

Interactive and immersive experiences 

Similar to the trend towards showcasing AV technology in situ, interactivity and immersive experiences were highlighted at this year’s show. This doesn’t come as a surprise – the immersive entertainment market is forecasted to grow at a compounded annual growth rate of over 6% from now until 2029.  

We invited attendees to experience our immersive room, created in partnership with Augmenta. The room featured interactive content on the walls and floor, with content management provided by Pandoras Box^® Software. It was designed to show that immersive experiences aren’t only for large venues—they can be created in modestly sized spaces with well-priced technology.   

Evolution of technology for live events 

From aisles of rigging gear and trusses to mobile LED video walls, the live events market had no shortage of AV solutions at this year’s show. AVIXA has forecasted that global revenue for venues and events will grow to USD$57.2 billion by 2029, making it the fastest-growing vertical market in AV.  

New solutions for the market were abundant, like our Sapphire 4K40-RGBH projector, and new multi-screen windowing and processing technology from our Broadcast and Professional Video group, which showcased the Spyder-S Series.  

With five variants, the Spyder-S Series turns everything you know about multi-screen windowing and image processing upside down. It moves beyond a traditional “one-size-fits-all” solution to allow you to create exactly the system you need with its modular-distributed architecture. It supports HD, 4K, and 8K resolutions at ultra-low latency to ensure synchronized, picture-perfect quality for critical applications like live events.   

That’s a wrap 

Thanks to everyone who stopped by our booth at ISE. We hope you found some inspiration for your next project!